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As such, Toy Story was rooted in the traditional character animation techniques that had been refined at the Disney studio in the 1930s. Many of the people who worked on the film, particularly Lasseter, attended the California Institute of the Arts, which had long-established links with Disney. Nevertheless, it’s now clear Toy Story was a transition rather than an absolute break with the past. Without this success the Shrek, Ice Age and The Despicable Me and Minions franchises arguably wouldn’t exist. Animation was being taken seriously again for the first time in decades. It paid off in a hugely successful IPO, which valued the company at US $1.5 billion (£1.1 billion).Ĭritical success was equally important – the film was nominated for four Oscars and John Lasseter, director and co-writer, was recognised with a Special Achievement Award. Foreseeing this success, Steve Jobs took a gamble, taking Pixar public days after the film’s release. As the highest-grossingfilm released in 1995, it demonstrated that computer-animated films could be lucrative. Toy Story is widely credited with influencing the regular production across other major studios of computer-animated films.
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Innumerable books based on the films – aimed at both children and a general audience – have been published, as well as academic studies. You’ll find the film’s characters in any toy shop, supermarket or children’s clothes store.
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Alongside these films, there have been two television specials, three short films and several TV spin offs.Īnyone visiting Disney theme parks around the world can encounter Toy Story characters and rides, eat at the film’s famous Pizza Planet, and even ride through Andy’s room. The film spawned three sequels, released in 1999, 20, which together have earned more than US $3 billion (£2.2 billion) in global box office takings. In this regard it is only equalled by Snow White and the Seven Dwarfs (1937), the first full-length animated feature film. Toy Story is undoubtedly one of the most important and influential animated features of the 20th century. But the narrative’s final reconciliation between Woody and Buzz, both equally loved by Andy, is suggestive of the cautious innovation the film entails. This mimics how computer animation threatened to replace hand-drawn animation techniques. The film follows traditional cloth cowboy doll, Woody, as he deals with his young owner Andy’s affections being usurped by the shiny plastic and electronics of spaceman Buzz Lightyear.
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Toy Story’s plot anticipated this battle between old and new.
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Press reviews invariably highlighted the technological innovation of the film. Premiering on November 19 1995, the novelty of the computer techniques used by Pixar was central to Disney’s marketing of Toy Story. Yet, from our present-day perspective, Toy Story can be seen as evolutionary rather than revolutionary – a marker of already developing trends in the 1990s and a continuation of enduring traditions from the history of animation. It was the first full-length feature by Pixar Animation Studios and the world’s first fully computer-animated film. The release of Toy Story 25 years ago marked a paradigm shift in animation and cinema history. Published: 19 November 2020 When it was released in 1995, Toy Story marked a paradigm shift in animation and cinema history.ĭr Malcolm Cook Associate Professor in Film Studies, reflects on the impact and legacy of the Disney-Pixar film franchise 'Toy Story' which first hit cinema screens in the USA on 19 November, 1995.